Recent Posts

How Patient Stories Can Positively Impact Your Practice

There are many different ways to market your practice, from your website to advertising to social media. However, the best results don’t always come directly from these efforts. Sometimes, the best marketing for your practice is word of mouth from current patients. Patient stories can really impact your practice, regardless of your marketing efforts. It’s…

What is Reputation Marketing?

If your practice has ever gotten negative press or negative ratings on patient review sites, you’ve probably heard a lot about reputation management. Even if your practice hasn’t had to worry about reputation management, you’re probably at least familiar with the concept. Reputation management focuses on restoring a positive reputation for your practice after you’ve…

UCompareHealthCare.com for Physicians

**Note: UCompareHealthCare has closed and the site has been taken down since this article was published.** UCompareHealthCare (UCHC) is a healthcare-specific review site. Unlike most physician review sites, however, UCompareHealthCare goes an extra step and offers free doctor comparison reports, making it easier for patients to compare local physicians to find the doctor that best…

YellowPages.com for Physicians

Yellow Pages has always been among the more traditional venues for marketing a business. While fewer people actually open up the physical copy of the Yellow Pages these days, there is still some value with being listed on their site. The Basics Can practices have a listing, or is the site just for physicians? Both…

CitySearch.com for Physicians

CitySearch.com is not specific to medical practices. The service lists reviews for a variety of businesses and services in each city in the United States. Their focus is on helping local people find the best businesses near them. The Basics Can practices have a listing, or is the site just for physicians? Both individual physicians…