Marketing Insights

With P3 Medical Marketing, we believe that in order to effectively market your medical or surgical practice online, you need a combination of factors—social media, search engine optimization (SEO), and a good marketing strategy. Our goal is to provide you with the insights you need to do that.

If you’re new to online marketing, it can seem complicated or confusing—that’s where we come in. We break down basic concepts about online marketing and SEO and give tips on how to improve your online marketing strategy. Whether you know a lot or a little about online marketing, we’ve got you covered!


Recent Posts

The Worst Advice We’ve Ever Heard About Healthcare Marketing

Over the nearly 20 years that our company has existed, we’ve had clients come to us after working with other marketing companies. We’ve seen some great practice marketing strategies, and we’ve also seen some ill-advised marketing strategies. What’s the worst marketing advice we’ve ever heard? “Marketing a medical practice is just like marketing any other…

Personal Branding for Physicians

Branding might not seem as important for physicians as it does for other types of professionals and businesses. However, in this changing medical landscape, physicians need to treat their practices more as businesses, and personal branding is a part of that. In this case, branding isn’t necessarily about logos and taglines. Simply put, a physician’s…

The Role of Technology in Patient Engagement

Patient engagement has become very important for practices, as patients have more choices and greater access to information about healthcare. Practices have to keep patients engaged to improve patient satisfaction and retain current patients. Because patient engagement has become such a popular topic in practice management, there are no shortage of ideas and tips for…

Using Social Media to Educate Patients

For many people, social media has become part of everyday life. According to Pew Research, 74% of internet users are on social media. With that said, it should come as no surprise that people are using social media to discuss and find information about health-related issues. Practices are often hesitant about getting involved with social…

Understanding Patient Behavior to Strengthen Connections

Changes to our healthcare system have changed patient behavior. Patients find physicians differently than they used to in the past. They also have much greater access to healthcare information thanks to the internet and various healthcare-focused sites. Despite greater access to healthcare and information, patients still have needs and concerns that need to be addressed…